March 2016

Beatrice Martinet writes “What You Need to Know About the New EU Trademark Package” for The Recorder


After a long gestation, the European Union trademark package will enter into force on March 23, 2016. It’s intended to streamline the trademark application process, and it will be the largest reform to EU trademark law in 20 years. Here’s a summary of the major revisions you should be aware of if you’re dealing with any trademark issues in Europe.