June 2024

Kelly McCarthy Published in Wolters Kluwer

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Kelly McCarthy was featured in the May 2024 edition of The Licensing Journal from Wolters Kluwer. The Licensing Journal is the leading source of in-depth, practice-oriented licensing guidance by top attorneys in intellectual property, computer technology, and entertainment law.

In this segment, Kelly McCarthy discusses the unique intricacies of naming a beauty brand. From trademark protection to the delicate balance of reputation management, discover the legal considerations crucial for navigating the path to success in the beauty industry.

Read the article from Wolters Kluwer here.