San Francisco, CA
Peter Colosi and Michael Hewitt, Keynote Speakers
“Knock (It) Off!: Protecting Brands in Online Markets”
Counterfeiters have been profiting off of copy-cat goods for centuries. Even with the development of advanced enforcement technologies, businesses and consumers continue to be plagued by counterfeit goods. Today, many counterfeit goods are sold through online marketplaces, often without the knowledge of either the online marketplace or the consumer purchasing the goods. Peter Colosi and Michael Hewitt with Sideman Bancroft LLP will discuss challenges of policing sales of counterfeit goods in major online retail marketplaces and effective strategies for brand and consumer protection, including the use of litigation to respond to trademark infringement and counterfeit issues. The speakers will discuss typical approaches used by, and expectations for, damages experts in these types of matters.
October 25, 2018