Richard Nelson and Erica Brand Portnoy write “5 Steps to Protect Your Company Against Warranty Fraud” for InsideCounselFebruary 2013
If your company is successful, chances are you have terrific products and an equally good warranty support program. Potential customers look at your warranty program and have confidence to buy your products. Criminals, though, look at your warranty program as an opportunity to steal millions of dollars of new product from you.
How do successful companies balance the need to be customer friendly with being sensible about fraud?